PLA Website Rebuild

• Successfully migrated website away from a multi-site environment in order to establish ICP messaging, increase keyword ranking, and display accurate analytical tracking
• Executed a comprehensive SEO strategy by redesigning 20 webpages to improve organic keyword ranking, content relevance and accuracy, user experience, and lead generation
• Developed visually appealing, responsive, and user-friendly website on WordPress

Keen Aquatics website

• Worked with client to create design a sitemap to ensure strategic alignment with business goals
• Implemented comprehensive SEO strategies to improve search engine rankings within certain locations
• Developed visually appealing, responsive, and user-friendly website on WordPress

DCG Website Migration & restructuring

• Transitioned CDNs from Cloudflare to WPEngine
• Successfully migrated over 300 web pages to a new environment, enhancing website core vitals for a fresh and optimized start
• Redesigned the site navigation to better align with the preferences and needs of ICP
  

DCG Blog redesign

• Redesigned website navigation to resonate with ICP
• Created a visually appealing, responsive, and user-friendly blog design on WordPress

WEbsite Performance Optimization

• Implemented a permanent, scalable process for website content production, ensuring alignment with SEO components, design principles, user experience, data analytics, and annual lead goals

Lead Funnel Integration

• Create a unique, knowledgeable website funnel to expedite prospects' progression through the customer journey

Brand Development &

Go-to-Market Guide

• Spearheaded the redesign of the CHECKMATE logo and brand colors, enhancing visual identity and aligning with strategic brand positioning
• Crafted and implemented a comprehensive go-to-market strategy, accelerating market entry and growth
• Currently developing the CHECKMATE website using Webflow, focusing on an intuitive user experience and robust functionality (project is actively undergoing development)

Glenmodan WEbsite Design

• Worked with client to create a sitemap to ensure strategic alignment with business goals
• Implemented comprehensive SEO strategies, resulting in improved search engine rankings and increased organic traffic
• Developed visually appealing, responsive, and user-friendly website on Squarespace